Affiliate Tips: All You'll Want To Know About Campaigns

Why Run A Campaign?

Campaigns are designed to be a special celebration or a call to action for your fans. The designs exist for a limited amount of time, a time limit that you set, and are one of the best ways to spur your audience into buying some of your products.

Many of our partners use campaigns for fundraisers, to create a holiday or topical event themed design, or to celebrate milestones like hitting high follower counts. Our best advice about campaigns is to treat them like you’re giving something back to your fans or facilitating a way for fans to give back to you. Keep reading to learn all about our campaign feature:

Higher Commissions

Our standard pricing model operates on the cost of fulfilling one-off printing. With campaigns, because we’re making a bulk order of the same design we can pay you higher commissions on the prints.

You also get to pick your price point and determine the value return you want to see on your campaign, ranging from $13 - $27 on classic tees and moving upwards from there. This isn’t limited to t-shirts, either! You decide the price point for any product you decide to print your campaign design on including baseball tees, hoodies, tanks, crewnecks, and long sleeve t-shirts.

DTG Risk Free

Even though there’s a sales goal attached to our campaigns you don’t have to hit it to make your products a reality. Whether you sell one campaign shirt or destroy your goal by going 100 over we will still fulfill every order made!

Fanicer Product Options

Because we’re now printing in bulk, the fancy options are endless! If you’re looking to deck out your shirts with some gold foil or rock an all over glitter print we can do that at volume. Some of our special features come at a slightly higher (but oh so worth it) price point and all need to hit an order minimum. Here are some of the options available to you:

- Screen printing at 144 units**

- Custom labeling at 144 units**

- Special printing techniques at 144 units**

- Shoulder / back printing at 144 units**

Pretty much once you hit 144 units the possibilities are endless!

**If you don’t hit the minimums on special printing we can still fulfill the orders but we’ll have to negotiate the payment

Curious about our special printing styles? Check them out here:

Metallic:

Foil:

Puff:

Glow In The Dark:

Glitter:

Discharge:

Our Tips For Campaigns:

1) Unless you’re aiming at a special print type (gold foil, etc.) or for a very elaborate design try to keep your price point around our flat pricing mark. You’ll still be earning more money and your fans will be compelled to buy like they do your regular merch.

2) Try to cap your campaign at 2 weeks. Any longer and the offer stops feeling special. We find that one to two weeks is the best way to give fans enough time to get their money together but still short enough that the urgency is there.

3) Promote the heck out of your campaign! It’s only happening for a short time so make sure everyone knows about it. Post across all of your social platforms or announce it on a live stream so all your fans can support you and get a sweet design on time.

4) Make all your special requests before the campaign starts. This includes deciding what special features you want (including screen printing, special printing, different locations, etc.), what products you want to have features, the price points, and what color blanks you’d like us to print on. We will also need you to let us know the information of any campaign giveaway winners or any samples you will want before the campaign ends so we can order those properly. Once the campaign is over it’ll be harder for us to place additional orders for you unless they’re DTG printed.

Curious to launch a campaign? Get in touch with your account manager and get the conversation rolling!

TeePublic