Apache Beer 1934 Tapestry

Apache was first introduced in 1934 by the Arizona Brewing Company and quickly became a popular brand in the local bars and taverns. Only offered on draught originally, the growing popularity of Apache quickly made the brewery’s primary brand. By the end of the year, the brewery announced the beer was available in bottles, and by the end of 1935, Apache Beer was available in cans and distributed throughout Arizona and parts of New Mexico and Texas securing its place as an early Southwest favorite. The Apache Beer can itself was short-lived, with new ownership in 1937, the canning line ceased operation and the Arizona Brewing Company would not produce another can until 1948.