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Description: The Wiz, also known at times as Nobody Beats the Wiz, was a chain of electronic stores in the northeastern United States, located primarily in New York, Pennsylvania, and New Jersey. Some locations were in Canada as well. The chain was founded by four brothers, Douglas, Lawrence, Marvin, and Stephan Jemal, in New York City in 1977. Later, it officially changed its name to its well-known advertising slogan, "Nobody Beats The Wiz." During the early-to-mid 1990s, the chain was a major sponsor for all local NY sports franchises and had a significant television advertising presence during local sports events. In 1998, after having expanded from roughly 20 stores to over 80 stores in less than a year, the chain filed for bankruptcy.
