Funny Reddy Hats
Vintage Reddy Kilowatt Your Electrical Servant Neon Sign Hat
by DarkLordPug
$12 $19
Description: Reddy Kilowatt is a fictional character that acted as spokesman for electricity generation in the United States for over 70 years. He is drawn as a stick figure whose body, limbs, and hair are made of stylized lightning-bolts and whose bulbous head has a light bulb for a nose and wall outlets for ears. His primary purpose was to put a friendly face on the newfangled electrical systems that were commonplace in the cities in the 1920s, but rural areas remained chronically underserved as people had many misconceptions about electricity.
Description: By the mid-1920s, utilities had succeeded in bringing electricity to virtually all major cities and towns in the U.S.; however, rural areas remained chronically underserved. Convinced that the best way to win over frugal small business owners, skeptical farmers, and rural dwellers, was to give electricity a more human face, utility companies came up with Reddy Kilowatt. This cartoon character served as a corporate spokesman for electricity generation in the U.S. for seven decades. He is a stick figure whose body, limbs, and hair are made of stylized lightning-bolts and whose bulbous head has a light bulb for a nose and wall outlets for ears, and proudly announced that he was an "electrical servant."
