Vitajex. Andy Griffith. A Face in the Crowd Hoodie

Vitajex is pep pill that sponsors Lonesome Rhodes' Show in the movie A Face in the Crowd. Lonesome Rhodes is played superbly by Andy Griffith. A Face in the Crowd is a 1957 American satirical drama film directed by Elia Kazan and starring Andy Griffith (in his film debut), Patricia Neal and Walter Matthau. A research chemist says of Vitajex, “It is like a lot of old patent medicines” with aspirin, caffeine, and dextrose that “might give you some energy”. When Rhodes meets with the company executives, he tells them their white pills look pale. 'Hey, I got an idea. Let's make 'em yellow. Yellow's the color of sunshine and energy. Gives a fella that get-up-and-go that sets him up solid with the ladies.’"