Muscle Car Magnets
Description: Among the dealership-based supercar builders of the 1960s and ’70s — including Yenko, Nickey, Grand Spaulding Dodge, and Royal Pontiac, most of these dealerships of the muscle era offered what was known as a 'supercar' service, which essentially provided a brand new, stock-bodied vehicle with plenty of extra horses, using either a highly tuned factory power plant or a high-performance crate engine. Baldwin Chevrolet took a slightly different approach, taking new Chevys sold through is dealership in Baldwin, New York (Long Island), and then delivered them to Joel Rosen’s Motion Performance speed shop (also in Baldwin), where they became street-legal, turn-key drag cars. many of which had optional wild custom body kits
Description: Designed as a value brand, Plymouth was well-suited to serve the post-war baby boom youth market as young men (and women) began taking to the streets, but Plymouth knew that customers wanted more. The combination of a line of lightweight vehicles with low price points, and easy access to some serious powertrains would propel the brand’s ascension from economy car nameplate to muscle car legend. Taking these lightweight cars and jamming a 426ci Max Wedge Hemi into them made for instant drag strip missiles, and professional racers saw what Plymouth was going and got behind them in great numbers. By 1970, Plymouth’s line of affordable muscle cars had blossomed into the Rapid Transit System, a group of serious performers.
