P A T T Mugs
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Description: Mr. T Cereal hit grocery stores in 1984, capitalizing on the success of actor/wrestler Laurence Tureaud's Mr. T Character. Mr. T had become recognizable to most Americans through his roles in Rocky III (1982) and The A-Team (1983-1987). His kid-friendly persona was strengthened though guest appearances on Silver Spoons (1982), Diff'rent Stokes (1983) and Alvin and the Chipmunks (1983). Mr. T Cereal was a "Crispy Sweet Corn And Oats Cereal" that tasted somewhat similar to Cap'N Crunch. The cereal pieces were shaped like the letter "T". Commercials for the cereal used the catch-phrases, "Teaming up with Mr T. (Cereal)... It's cool" and "I pity the fool who don't eat my cereal".
