Mello Shorts
Description: Surge (sometimes styled as SURGE) is a citrus-flavored soft drink first produced in the 1990s by the Coca-Cola Company to compete with Pepsi's Mountain Dew. Surge was advertised as having a more "hardcore" edge, much like Mountain Dew's advertising at the time, in an attempt to lure customers away from Pepsi. It was originally launched in Norway as Urge in 1996, and was so popular that it was released in the United States as Surge in 1997. Lagging sales caused production to be ended in 2003 for most markets.
Description: A bold, stylized typographic composition on a black background. The words "ENJOY" are positioned above and to the left, in an orange cursive font. Below this, "mello" is in a large, teal sans-serif font, followed by "yello" in a large, orange sans-serif font. The text is arranged diagonally.
