Hurst Performance Merch
Description: Celebrate the golden age of American muscle with this vintage Hurst-Olds 1969 design, featuring the iconic white-and-gold Oldsmobile, bold performance branding, distressed retro textures, and authentic late-60s automotive attitude—perfect for muscle car fans, Oldsmobile collectors, gearheads, drag-racing enthusiasts, and anyone who loves classic high-performance machines from the peak of Detroit power.
Description: This Pennsylvania-based performance legend started out as a maker of motor mounts for engine swaps and floor-shifters back in 1958, but they steadily expanded their product line through the 1960s. Hurst wheels, Line/Loc, and Swifter Shifter gloves were developed among other items, and later, Airheart Brakes and the Schiefer Manufacturing Company, which made clutches and other driveline components, were acquired. Hurst Performance floor-shifters were skillfully engineered, reliable and stirring in appearance, plus, their marketing was in tune with the times, catering to the flourishing muscle car movement of the 1960s. Their shifters infiltrated the drag racing, stock car racing, off-road racing and many other areas of motorsports.
