Detroit Craft Beer Magnets

Goebel Brewing Company was a brewing company in Detroit, Michigan from 1873 to 1964 eventually acquired late in its existence by Stroh Brewery Company. The beer was locally popular in Detroit from the company's inception, but grew in popularity and was eventually available in many states for a brief period in the 1940s, with an ad campaign in Life magazine that featured restaurant ads from many famous eateries around the country using Goebel beer as an ingredient. The beer, billed as a "light lager", was golden in color, and was noticeably drier than most everyday beers of the era. Their longtime mascot was a bantam, called Brewster Rooster, who wore attire with Goebel's logo, and the beer was a long-time sponsor of Detroit Tigers baseball.

Goebel Brewing Company was a brewing company in Detroit, Michigan from 1873 to 1964 eventually acquired late in its existence by Stroh Brewery Company. The beer was locally popular in Detroit from the company's inception, but grew in popularity and was eventually available in many states for a brief period in the 1940s, with an ad campaign in Life magazine that featured restaurant ads from many famous eateries around the country using Goebel beer as an ingredient. The beer, billed as a "light lager", was golden in color, and was noticeably drier than most everyday beers of the era. Their longtime mascot was a bantam, called Brewster Rooster, who wore attire with Goebel's logo, and the beer was a long-time sponsor of Detroit Tigers baseball.

Goebel Brewing Company was a brewing company in Detroit, Michigan from 1873 to 1964 eventually acquired late in its existence by Stroh Brewery Company. The beer was locally popular in Detroit from the company's inception, but grew in popularity and was eventually available in many states for a brief period in the 1940s, with an ad campaign in Life magazine that featured restaurant ads from many famous eateries around the country using Goebel beer as an ingredient. The beer, billed as a "light lager", was golden in color, and was noticeably drier than most everyday beers of the era. Their longtime mascot was a bantam, called Brewster Rooster, who wore attire with Goebel's logo, and the beer was a long-time sponsor of Detroit Tigers baseball.

To us, there's nothing like an American Craft Beer! This shirt is for the craft beer lovers who agree with our opinion. Grab one of these bad boys now, so you can rep craft on Independence Day!

DREI KAISER WAS THE FLAGSHIP BEER OF THE UPPER PENINSULA BREWING COMPANY IN THE LATE 1800S/EARLY 1900S. THE UPBC WAS PRODUCING 20,000-25,000 BBLS OF DREI KAISER ANNUALLY. NEEDLESS TO SAY THIS BEER WAS POPULAR IN THE REGION. AFTER THE ONSET OF WWI THE NAME WAS CHANGED TO CASTLE BREW AND BREWED IN MASS UNTIL PROHIBITION CLOSED THE BREWERY.

Bay City had three prominent breweries in the late 1800s: Bay City Brewery, Kolb Bros. Brewery and West Bay City Brewing Co. "This area was inhabited by immigrants that came to work the fur trading and lumbering industries," said Carole Powers, Bay County Historical Museum research librarian. Until 1917, that is. Prohibition began, and the Phoenix Brewing Co. closed for a short time. All three of the breweries switched to nonalcoholic beverages, such as pop, malt syrup and malt extract. Malt extract was used to make beer at home. After prohibition, the breweries returned to beer making. All three companies mainly made lager, but Bay City Brewing Co., which called its beer "The Finest," also had imperial ale.

Keeping Detroit, Michigan happy from 1873 to 1964

On January 1, 1893, six local breweries joined forces and opened Grand Rapids Brewing Co. Over the next two decades, they built a monumental brewery at the corner of Michigan Street and Ionia Avenue, what is now the site of a state office building. Capitalizing on the location’s ample supply of fresh spring water and a refreshingly drinkable flagship beer, Silver Foam, GRBC became one of Midwest’s largest and best-known breweries. In 1920, Prohibition brought that success story to a crashing halt. When the bans on alcohol production and sales were lifted, GRBC merged with several other breweries and eventually left town.

Port Huron's Lakeside Brewing Co. was only around from 1936 to 1937, but its facility on Bard Street dated all the way back to 1875, when the company was founded under its proprietor's name, Charles Samberg. This is the label for American Bud produced by Lakeside Brewing Company. The State of Michigan required makers of beer and wine to register labels of alcoholic products with the Commerce Commission. While this practice was discontinued in the 1950's, the Archives maintains the historic collection of Michigan-made brews from the early to mid-twentieth century.

1891-1958 brewing beer in the heart of Detroit