Ciao! My name is Lorenzo Bruno di Belmonte. I’m an Italian American who grew up in Santa Monica during the 80s, soaking in the culture, music, and style of that era. I started 310BrandLA as an old-school Los Angeles graphic company, inspired by the same energy that made places like Hot Topic the go-to spot for the coolest graphic tees.
Culver City
Hoodies
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Description: The Cincinnati Reds claim the title of "America's Oldest Baseball Team" and their Mr. Red mascot has been a part of the Cincinnati franchise for 60 years. The origins of Mr. Red are rooted in the anti-Communist "Red Scare" of the early 1950s. In April 1953 the team announced that they would henceforth be known as the Cincinnati Redlegs. One newspaper account stated that while the team didn't cite a specific reason for the name change, "there's been some freestyle guessing that the political meaning of the word 'reds' might have something to do with it."
